When people think Orlando and running, they think Track Shack. This is no surprise, since Track Shack has been the foundation of the Orlando Running and Walking scene since opening in 1977.
Track Shack has grown from a small running retail store to one of the top running specialty stores in the US, and its commitment has always been to support Central Florida runners and walkers in their pursuit of a healthy, active lifestyle.
In 1990, Track Shack’s sister company, Event Marketing and Management was founded. EMMI is a sports marketing company that specializes in the marketing, management and production of active participation events. The mission of EMMI is that each event produced will benefit the entire community – runners, sponsors and charities.
Since 1977, Track Shack and EMMI have produced numerous events to benefit charities throughout Central Florida. The two sister companies have also sponsored athletic events in area schools and have made donations to athletic programs in schools from elementary through college level. It has always been important for Jon and Betsy Hughes, co-owners of Track Shack and EMMI, that both businesses support charitable causes, in particular charities that benefit youth and youth athletics.
To further this goal, the Track Shack Foundation, Inc. was created in 1994. The Foundation was established as a 501 (c) (3) non-profit organization with the purpose of promoting and encouraging health and fitness with an emphasis on youth programs. To date since its inception, the foundation has contributed over two million dollars to community programs.
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